CLIQSALES · LEGAL DOCUMENT · APPENDIX C

Appendix C — Cliqsales AI Platform

Effective from 1 June 2026 · Version 1.0

Contents

To the Terms and Conditions of Cliqsales. This Appendix C sets out the specific terms for the Cliqsales AI Platform — a B2B SaaS service provided on the infrastructure of HighLevel Inc. (GoHighLevel) under the Cliqsales brand. On matters not regulated by this Appendix, the Terms apply. Processing of personal data of third parties by the Client in the Platform is governed by a separate Data Processing Agreement (DPA).

C1. Scope of supply

C1.1 What the Platform is

The Cliqsales AI Platform is an all-in-one cloud software service (SaaS) provided on the infrastructure of HighLevel Inc. (GoHighLevel) under the Cliqsales brand. It serves as a central system for:

CRM and contact management;
multi-channel communication (email, SMS, WhatsApp, IG, FB, Messenger);
building and managing websites and funnels;
booking system;
email and SMS marketing;
AI personalisation (A.I.Q. engine);
AI assistants (chatbot, voicebot, content generator);
reputation / review management;
automations.

The current feature list is available at cliqsales.com/ai-platform/.

C1.2 Form of provision

The Platform is provided “as a service” — the Client does not acquire the software itself, but the right to use the cloud service for the duration of a valid subscription.

C2. Price, payment, invoicing

C2.1 Pricing

Tier	Description	Includes
14-day trial	Free of charge	Full Platform access for evaluation; payment details required (automatic conversion to paid tier after 14 days unless cancelled)
Monthly subscription	Per current price list	Full access, unlimited users / contacts / domains / funnels (within the limits set by the underlying provider)

The current price list is always available on the Cliqsales Websites and in the individual offer. The binding price is the price stated in the Order confirmation. Prices for businesses are exclusive of VAT. Cliqsales may at its discretion offer annual prepayment at a discount.

C2.2 Payment

Trial: payment card entered on registration; payment is taken on day 14 unless the Client cancels in the admin panel.
Subscription: automatically charged to the Client’s card monthly on the anniversary date.

The Client may at any time change the payment method or add an alternative one (e.g. SEPA direct debit, bank transfer invoice) in the admin panel or on request.

C2.3 Price change

Cliqsales reserves the right to adjust the subscription price:

on a price change by the supplier (HighLevel Inc., infrastructure) — with notice to the Client at least 30 days in advance by email;
for its own reasons (added features, inflation) — only for new subscriptions or on the Client’s anniversary with 60 days’ notice.

In response to a price change, the Client may terminate the subscription without penalty before the new price takes effect.

C2.4 Accelerator and bundles

Where the Platform is part of the Accelerator (Appendix A) or the AI Team Done-For-You bundle (Appendix B), it is included for 12 months in the programme price. After the 12-month period the standard monthly subscription applies; 30 days in advance the Client receives a renewal offer.

C3. Trial and conversion to paid service

C3.1 14-day free trial

The Client may register for a 14-day free trial. The trial:

requires entry of payment details (anti-abuse safeguard);
on day 14 automatically converts to paid subscription unless the Client cancels in the admin panel;
all data created by the Client during the trial persists after conversion to the paid tier;
where the Client cancels during the trial, data remains in read-only mode for 7 days and is then deleted.

Express notice at registration. When entering payment details, the Client is clearly informed of the automatic conversion of the trial to a paid subscription — by wording such as “After the 14-day free trial period ends, your card will be charged [amount] per month unless you cancel the subscription in the admin panel at any time before day 14.” The Client confirms this notice by a separate tick at registration, in compliance with section 90 of the Consumer Rights Act 2022 (Ireland) for Consumers and as a matter of good commercial practice for B2B clients.

C3.2 Trial-end reminder

Cliqsales undertakes to send the Client email reminders about the approaching end of the trial — typically 3 days and 1 day before conversion to paid subscription.

C4. Client’s rights and obligations (Acceptable Use Policy)

C4.1 The Client undertakes to use the Platform only:

C4.1.1 In compliance with applicable law — in particular GDPR, the ePrivacy Regulations 2011 (S.I. 336/2011), the Consumer Protection Act 2007 (Ireland), and equivalent legislation in the Client’s jurisdiction (UK PECR, US TCPA / CAN-SPAM, etc.).

C4.1.2 Towards its own contacts with consent or another valid legal basis — Cliqsales is not responsible for how the Client acquired the contacts in its database.

C4.1.3 Without spam or bulk mailing to unsolicited contacts — breach may result in immediate suspension of the account by Cliqsales and/or the underlying provider (HighLevel).

C4.1.4 Without deceptive, misleading or fraudulent commercial practices within the meaning of the Consumer Protection Act 2007 (Ireland).

C4.1.5 Without automated scraping of Platform data, reverse engineering, or attempts to circumvent security measures.

C4.1.6 Without illegal content — pornography, hate speech, terrorism, drugs, weapons outside lawful regimes, etc.

C4.1.7 Without sharing access credentials with persons outside the Client’s business (save to the extent of the licensed user count).

C4.2 AI Acceptable Use

In using AI features (chatbot, voicebot, generators) the Client undertakes:

C4.2.1 To inform its own customers transparently that they are communicating with AI (chatbot/voicebot) — either by an introductory message or by graphic identification (obligation under Article 50 of the AI Act, applicable from 2 August 2026).

C4.2.2 Not to misuse AI for manipulation of vulnerable persons, for content targeted at children under 16 without parental consent, or for creating deceptive deepfake content targeted at a specific person.

C4.2.3 To review AI outputs before publication — see Terms clause 9.2.

C4.3 Non-compete

The Client may use the Platform for any lawful business purpose, including operating services that compete with Cliqsales. However, Cliqsales reserves the right to discontinue provision to a Client that uses the Platform systematically to obtain Cliqsales know-how or to entice away its customers/employees by unlawful means.

C5. Platform operation and availability

C5.1 Endeavour to achieve high availability

Cliqsales endeavours to achieve high availability of the Platform (targeting 99.5% monthly), but given that the Platform runs on third-party infrastructure (HighLevel Inc.), does not provide a formal uptime SLA.

C5.2 Planned maintenance

Planned maintenance that may cause temporary unavailability is notified at least 48 hours in advance by email or in the Platform. Maintenance is performed outside peak hours where possible.

C5.3 Emergency outages

In the event of an emergency outage we work to address the situation as quickly as possible. The current status is available on the HighLevel status page.

C5.4 Compensation for prolonged outage

If the Platform is unavailable due to technical issues on Cliqsales’ or HighLevel’s side for more than 24 hours in a single calendar month, the Client is entitled to:

a pro-rata discount on the subscription corresponding to the duration of the outage;
or extension of the subscription by the same period.

The Client claims this by email to support@cliqsales.com within 30 days of the end of the calendar month.

C5.5 Changes to functionality

Cliqsales and HighLevel continuously develop the Platform — adding, changing or retiring features. Material retirement of a feature (which has been in the Platform for more than 6 months and the Client actively uses it) shall be notified 30 days in advance with a proposed alternative.

C6. Data protection (DPA)

C6.1 Client = controller, Cliqsales = processor

Where the Client stores personal data of third parties in the Platform (its customers, contacts, employees), the Client acts as controller within the meaning of GDPR and Cliqsales as processor within the meaning of Article 28 GDPR.

C6.2 Separate DPA

The detailed terms are contained in a separate Data Processing Agreement (DPA), which the Client accepts on activation of the Platform. The DPA is available at cliqsales.com/dpa/ and covers in particular:

scope and purpose of processing;
categories of data and data subjects;
list of sub-processors (HighLevel/GoHighLevel, Cloudflare, Stripe, Twilio, OpenAI, Anthropic, etc.);
rules on international transfers (SCCs, EU-US DPF);
processes for breach notification;
audit rules;
data subject rights and assistance with their handling.

C6.3 Client’s ownership of data

The Client’s data always remains the property of the Client. Cliqsales has no proprietary claim to it and does not process it for its own purposes.

C6.4 Sub-processors

Pre-approved use of sub-processors (typically US) is set out in the DPA. The Client may submit a reasoned objection to a change of sub-processor within 14 days of notice (DPA clause 5.2).

C7. Security

C7.1 Security measures

The Platform implements measures appropriate to the state of the art — encryption (TLS 1.2+, AES-256), 2FA, logging, attack protection (Cloudflare), regular penetration testing.

C7.2 Security measures on the Client’s side

The Client is responsible for account security:

strong passwords (min. 12 characters, mixed);
2FA enabled;
not sharing access credentials;
immediate notification of suspected unauthorised access at info@cliqsales.com.

C7.3 Security breaches

Rules for notification of personal data breaches are in the DPA (clause 7). Beyond personal data — where a Platform incident materially affects the Client, Cliqsales shall notify the Client without undue delay.

C8. Termination and data export

C8.1 Termination by the Client

The Client may terminate the subscription at any time:

in the Platform admin (self-service);
by email to support@cliqsales.com.

Termination takes effect on the last day of the current billing period (the Client pays through the end of the paid month; no pro-rata refund).

C8.2 Termination by Cliqsales

Cliqsales may terminate the subscription:

on 30 days’ notice (for commercial reasons);
with immediate effect for material breach of the AUP by the Client (clause C4) or payment default exceeding 30 days.

C8.3 Data export

After termination the Client has 30 days to export its data in a structured format (CSV, JSON). The Client exports the data itself in the admin or requests assisted export at support@cliqsales.com.

After 30 days from termination the data is deleted from the live database. Data may persist in automatic backups for up to 90 days as part of the standard backup rotation (see DPA clause 9.2).

C8.4 Permanent retention exceptions

Cliqsales may retain:

billing and accounting records for the period required by Irish tax law (typically 6 years);
security incident logs for the period necessary;
anonymised aggregated data on Platform usage without identifying the Client.

C9. Warranties and liability

C9.1 Functionality warranty

Cliqsales does not warrant that the Platform will be error-free or fully suitable for the Client’s specific needs. Cliqsales warrants that the Platform will be provided at a level consistent with a standard SaaS service in line with the state of the art.

C9.2 Liability cap

Cliqsales’ aggregate liability for damage arising in connection with the Platform is, in accordance with Terms clause 9.1.2, capped at twice (2×) the price paid by the Client for the Platform in the preceding 12 months.

C9.3 Third-party liability

Cliqsales shall not be liable for outage, defect or change on the side of HighLevel Inc., AI suppliers (OpenAI, Anthropic) or infrastructure suppliers (Cloudflare). The cap on damage caused by third-party suppliers is limited to the limits in those suppliers’ terms (Terms clause 9.3 and DPA clause 12.2).

C10. Specific matters

C10.1 Relationship with HighLevel Inc.

The Platform is operated on HighLevel Inc. (GoHighLevel) infrastructure under a white-label SaaS arrangement. The Client uses the Platform under the Cliqsales brand, but the technical service is provided by HighLevel. The Client undertakes to comply with the HighLevel AUP — the link to the current version is available on request from support.

Without limiting the foregoing:

No lifetime licences are granted under the Platform;
the Client shall not engage in direct solicitation of HighLevel’s other customers;
pricing complies with HighLevel’s Minimum Advertised Price policy where applicable.

C10.2 Domains

The Client may set up its own domains and subdomains for its funnels, websites and tracking within the Platform. Domain DNS is managed by the Client (instructions in the documentation). SSL certificates are activated by default via Let’s Encrypt or Cloudflare.

C10.3 Email and SMS reputation

Cliqsales recommends that the Client use its own email domain with SPF, DKIM and DMARC configured to ensure deliverability. Cliqsales does not guarantee delivery of emails or SMS — this depends inter alia on the reputation of the Client’s domain and the quality of its contact list.

C10.4 API and integrations

Cliqsales provides APIs and integration interfaces for connection to the Client’s own systems. Use of the API is governed by these Terms and this Appendix. Publicly documented rate limits must be respected.

This Appendix C forms an integral part of the Terms and Conditions of Cliqsales.

In the event of conflict between the Terms and this Appendix, this Appendix prevails on matters concerning the AI Platform (Terms clause 14.3). The DPA prevails over this Appendix on matters of personal data protection (Terms clause 11.2).